{"id":57940,"date":"2018-07-02T20:21:14","date_gmt":"2018-07-02T20:21:14","guid":{"rendered":"https:\/\/blog.glaciermediadigital.ca\/?p=57940"},"modified":"2019-05-14T16:01:07","modified_gmt":"2019-05-14T16:01:07","slug":"process-breakdown-landing-pages","status":"publish","type":"post","link":"https:\/\/blog.lodestardigital.ca\/index.php\/2018\/07\/02\/process-breakdown-landing-pages\/","title":{"rendered":"Process Breakdown: Landing Pages"},"content":{"rendered":"

Starting today we begin our Process Breakdown <\/i><\/b>\u00a0series to uncover the collaborative\u00a0steps behind our service deliverables. The mission is to help you gain some awareness of standard processes of our most popular services.<\/p>\n

Each post in this series will feature a Work Breakdown Structure<\/em>\u00a0(WBS) chart, which visually breaks down the general phases and outcomes of individual services. For our inaugural WBC spotlight, we are highlighting the general steps required to design and build a Landing Page.<\/p>\n

Without further ado, check out the Landing Page WBS\u00a0Chart, below.<\/p>\n

(click for larger view)<\/a><\/p>\n

\"\"<\/p>\n

 <\/p>\n

\n

Landing Pages are opportunities for any business to create a focused brand touchpoint. Google\u2019s golden rule for providing valuable micro-moments is to be there, be useful, and be quick<\/em>.<\/p>\n

Ask yourself this question:<\/strong><\/p>\n

If\u00a0web users only\u00a0has 30 seconds of attention to give you, what kind of information do they need to quickly see or read in order for them to take a specific action?<\/p>\n

This is a great question to start with because it does 2 things:<\/p>\n

    \n
  1. It defines the most important piece of messaging for your campaign<\/li>\n
  2. It focuses on the most desired outcome for your specific campaign<\/li>\n<\/ol>\n

    If you\u2019ve thought about your answer to this question and are interested in having a Landing Page for your business, send us a quick message\u00a0and ask us about\u00a0a free consultation<\/a>.<\/p>\n

    \"\"<\/p>\n

    Want to see more? Read other features from this series:
    \n\u2022     Standard Landing Pages<\/a>
    \n\u2022     Template WordPress Websites<\/a>
    \n\u2022     Custom WordPress Websites<\/a>
    \n\u2022     Video Content
    \n<\/a>\u2022     StandOUT Sponsored Content<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

    Starting today we begin our ‘Process Breakdown’ series to uncover the collaborative steps behind our service deliverables. The mission is to create transparency around standard processes of our most popular services. 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