{"id":57799,"date":"2018-06-05T03:11:28","date_gmt":"2018-06-05T03:11:28","guid":{"rendered":"https:\/\/blog.glaciermediadigital.ca\/?p=57799"},"modified":"2018-06-05T03:51:36","modified_gmt":"2018-06-05T03:51:36","slug":"pop-quiz-whats-traveler-type","status":"publish","type":"post","link":"https:\/\/blog.lodestardigital.ca\/index.php\/2018\/06\/05\/pop-quiz-whats-traveler-type\/","title":{"rendered":"Pop quiz: What\u2019s Your Traveler Type?"},"content":{"rendered":"

As part of our content marketing initiatives for this year\u2019s World Class Wild<\/a> campaign, presented by Fairmont Hotels, our team\u00a0recently developed an online quiz experience to create a fun and engaging micro-moment.<\/p>\n

We invite you to play and find out what type of travel personality you are.<\/a><\/p>\n

\"\"<\/p>\n

For this cycle of the campaign, we supported Fairmont in developing 6 distinct travel personalities to represent each of the brand\u2019s hotel locations in British Columbia. This approach helps focus\u00a0our messaging and promotes unique regional characteristics and offerings which are exclusive to each hotel . By using these implied spokesperson concepts, we encourage users to subjectively\u00a0relate to specific hotel experience based on their personal\u00a0preferences and travel tastes. This is an engaging way to create strong market positioning and match guests to their ideal destination hotels.<\/p>\n

Now what are you waiting for? Go learn which travel personality you are\u00a0here<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Are you a Trendsetter or an Adventurer? Our team recently developed an online quiz experience to create a fun and engaging micro-moment. We invite you to play and find out what type of travel personality you are.<\/p>\n","protected":false},"author":13,"featured_media":57801,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[60,67],"tags":[],"class_list":["post-57799","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media","category-marketing"],"yoast_head":"\nPop quiz: What\u2019s Your Traveler Type? -<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.lodestardigital.ca\/index.php\/2018\/06\/05\/pop-quiz-whats-traveler-type\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pop quiz: What\u2019s Your Traveler Type? -\" \/>\n<meta property=\"og:description\" content=\"Are you a Trendsetter or an Adventurer? 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