{"id":55183,"date":"2017-08-01T13:45:12","date_gmt":"2017-08-01T13:45:12","guid":{"rendered":"https:\/\/blog.glaciermediadigital.ca\/?p=55183"},"modified":"2019-09-05T11:11:06","modified_gmt":"2019-09-05T11:11:06","slug":"top-brands-of-the-world-2017","status":"publish","type":"post","link":"https:\/\/blog.lodestardigital.ca\/index.php\/2017\/08\/01\/top-brands-of-the-world-2017\/","title":{"rendered":"Top Brands of the World 2017"},"content":{"rendered":"<div style=\"clear: both;\">\n<p>Tech has already conquered the\u00a0<a href=\"http:\/\/www.visualcapitalist.com\/chart-largest-companies-market-cap-15-years\/\">stock market<\/a>\u00a0and the realm of\u00a0<a href=\"http:\/\/www.visualcapitalist.com\/dominance-google-and-facebook-one-chart\/\">digital advertising<\/a>. Now the technology sector also has a strangle hold on another measure: the value of consumer brands.<\/p>\n<\/div>\n<p>The massive scale and reach of tech companies has helped their brand values to skyrocket over the last decade. In fact, even just adding Google and Apple\u2019s most recent numbers together gives a figure that rivals the GDP of Sweden.<\/p>\n<p>&nbsp;<\/p>\n<div style=\"clear: both;\">\n<p>Read the\u00a0original post in full on the <a href=\"http:\/\/www.visualcapitalist.com\/chart-valuable-brands-world\/\" target=\"_blank\" rel=\"noopener noreferrer\">Visual Capitalist<\/a>.<\/p>\n<p>&nbsp;<\/p>\n<\/div>\n<div style=\"clear: both;\"><a href=\"http:\/\/www.visualcapitalist.com\/chart-valuable-brands-world\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"http:\/\/2oqz471sa19h3vbwa53m33yj.wpengine.netdna-cdn.com\/wp-content\/uploads\/2017\/07\/top-100-brands-value.jpg\" alt=\"\" width=\"1070\" height=\"2371\" border=\"0\" \/><\/a><\/div>\n<div>Courtesy of: <a href=\"https:\/\/www.visualcapitalist.com\">Visual Capitalist<\/a><\/div>\n<div><\/div>\n<div>\n<h2>DIVING DEEPER<\/h2>\n<p>What types of companies are building the strongest brands?<\/p>\n<p>Here is the Top 100 list broken down by a few different key categories.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-55194\" src=\"https:\/\/blog.lodestardigital.ca\/wp-content\/uploads\/2017\/08\/top-100-brands-category.jpg\" alt=\"\" width=\"705\" height=\"519\" srcset=\"https:\/\/blog.lodestardigital.ca\/wp-content\/uploads\/2017\/08\/top-100-brands-category.jpg 705w, https:\/\/blog.lodestardigital.ca\/wp-content\/uploads\/2017\/08\/top-100-brands-category-300x221.jpg 300w\" sizes=\"auto, (max-width: 705px) 100vw, 705px\" \/><\/p>\n<h6><em>Note: in these rankings Visual Capitalist\u00a0counts both Amazon and Alibaba as tech companies<\/em><\/h6>\n<p>The amount of Chinese brands making the Top 100 is rising quickly \u2013 in 2008, only four made the list. Today, there are 12 Chinese brands on the list, including widely-known names such as Huawei, Alibaba, and Ping An Insurance.<\/p>\n<p>Other types of brands that do well in the rankings include financial services (23 of 100 brands) and technology (23 of 100 brands).<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Today, Tech has already conquered the stock market and the realm of digital advertising. Now it&#8217;s dominating the top spots in global brand value, surpassing the biggest consumer brand names.<\/p>\n","protected":false},"author":13,"featured_media":55186,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[68],"tags":[],"class_list":["post-55183","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design-branding"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Top Brands of the World 2017 -<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.lodestardigital.ca\/index.php\/2017\/08\/01\/top-brands-of-the-world-2017\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Top Brands of the World 2017 -\" \/>\n<meta property=\"og:description\" content=\"Today, Tech has already conquered the stock market and the realm of digital advertising. 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