Streamline content creation using the hero-hub-hygiene strategy
When time is invested into producing themed, quarterly marketing pieces, the...
Colour Story: Baker-Miller Pink
In colour psychology, experts often speak of the emotional effects that colours...
Colour Story: Coca-Cola Red
Today in brand colour theory, red is often said to increase our heart rate and...
Herbaland Naturals Contest Case Study
Glacier Media Digital created a contest to introduce Herbaland to prospective...
Top 5 Web Design Trends 2021
Art and design are cyclical, and the speed at which styles come and go is even...
Not all that glitters is content gold
When it comes to creating organic social content, not everything needs to be...
Habitat For Humanity Case Study
Habitat for Humanity's marketing plan for their 2020 car raffle was to run...
Meet Team GMD: Derek Kauss
Originally from Toronto, Derek moved west to spend more time in the mountains...
GMD’s Shop Local Recommendations
The lesson I am focussing on from 2020 is the significance of supporting our...
Westhills Case Study
The Westhills new home community in Victoria, B.C. is nestled along the shore of...
2020 Vision: A Digital Retrospective
To say that 2020 was unlike anything we have experienced in our lifetime would...
The Art of Storytelling in Advertising
Storytelling is one of the most powerful ways of sharing information and...
RGD’s Design Thinkers 2020
This year’s Registered Graphic Designers (RGD) Design Thinkers conference...